Advertisers who want to target this highly sought after segment of turbine owners and operators can have their message delivered in the most effective and efficient manner possible and at an advertising rate that has the lowest CPM (cost per thousand) in the market.
| More than 70,000 highly qualified subscribers |
| More than 58,000 AOPA Pilot readers who own or are directly involved with the operation of the 26,326 FAA-registered turboprop, turbojet/turbofan and turbine airplanes, and turbine powered helicopters |
| Owners of late-model high-performance single-engine aircraft |
| Owners of twin-engine cabin-class aircraft |
| Owners of single-and multi-engine turboprop aircraft |
| Owners of very light, light, and mid-size jets |
| Pilots and flight department managers of corporate aviation operations |
AOPA Pilot subscribers who have requested information pertaining to turbine aircraft operations through AOPA's electronic media, AOPA ePilot and Aviation eBrief. |
| Members of the AOPA President's Council, Leadership Council, AOPA Foundation donors, and others with the means and interest to fly turbine aircraft |
| Plus bonus distribution at the National Business Aviation Association (NBAA) Convention, AOPA Aviation Summit & Light Business Aircraft Convention, AERO Friedrichshafen, and turbine type-club gatherings. |
| 100% of those who said they plan to buy a VLJ regularly read AOPA Pilot |
| 50% of those who said they plan to buy a multi-engine turboprop regularly read AOPA Pilot |
| 78% of those who said they plan to buy a single-engine turboprop regularly read AOPA Pilot |
| 60% of those who said they plan to buy a light-to-medium turbofan or jet regularly read AOPA Pilot |
| 50% of those who said they plan to buy a heavy turbofan or turbojet regularly read AOPA Pilot |
Source: Erdos & Morgan 2010 Subscriber Study; AOPA 2009 Lifestyle Study; Erdos & Morgan 2011 General Aviation Market Study
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