- AOPA ePilot is the largest online General Aviation newsletter in the world
- More than 84% of pilots read AOPA ePilot regularly
- 278,000 issues of the AOPA ePilot standard edition are distributed each week
- 101,000 issues of the AOPA ePilot Flight Training edition are distributed each week
- AOPA ePilot has an open rate consistently exceeding 57%
- AOPA ePilot Flight Training edition has an open rate consistently exceeding 42%
- That's more than twice the typical open rate of an e-mail newsletter
- Personalization with 12 different targeting options ensures readers get the information that matters to them
- Customized state and regional editions let you reach customers close to home
- Price information (85%)
- Product specifications (79%)
- Product photographs (54%)
- Contact phone numbers (50%)
- Service support information (48%)
- Aircraft virtual tours (43%)
- Direct order capability (42%)
Source: Erdos & Morgan 2011 Market Study
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